Apr

17

A Change of Mind

April 17, 2009 | Leave a Comment

Animal shelters used to freak me out.
Growing up in the bay area, I only knew of one animal shelter: the pound. It was hardly a shelter. It was more like a prison for lost dogs and cats.
I always thought the pound was a nice place to adopt dogs and cats. My family adopted [...]

Feb

22

Moral Reasoning and Public Relations

February 22, 2009 | Leave a Comment

Morals and public relations go together like cookies and milk–unless you’re lactose intolerant.
Here’s the scenario: Your client is a highly-visible entertainer with many endorsement deals whose audience is adolescent girls. Your client was just taken to jail for allegedly beating up his girlfriend, who is also a popular entertainer.
What is a PR person to do?
Unfortunately, [...]